CHALLENGE

SpaFinder, recognized as the world’s largest media, marketing, and gifting company for the wellness industry, faced a perception problem. Many businesses they approached were hesitant to join their global network, often misunderstanding SpaFinder’s role or viewing them as a competitor. This confusion hindered their ability to attract new partners and expand their offerings.

SOLUTION

Tripphoria conducted an in-depth analysis of SpaFinder’s existing materials and identified areas of confusion. We then developed a comprehensive media kit that streamlined their messaging, condensing their extensive offerings into a single, cohesive document. The media kit featured rich imagery, concise copy, and clearly defined services, effectively clarifying SpaFinder’s value proposition to potential partners.

RESULTS